TV . Social . Digital . OOH
Not that you would... create an entire campaign about the crazy things you never thought possible with your computer... but you could.
With the concept "not that you would, but you could", we created a global campaign in collaboration with Jim Parsons, to let the world know that Intel inspires high performance creativity with their new Intel Optane memory.
Agency: Swirl Mcgarrybowen
Creative Team: Zoe Neckar, Marianne Beisch, Britton Rice, Jiangzi Tan, Craig Pottruck, Drew Jaz