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SKY
"Illuminate Wonder"
That Game Company (yes, that is their name) came to us with a brand relaunch for their peaceful and etherial game, SKY: CHILDREN OF THE LIGHT. So we worked to develop a campaign filled with poetry, beauty, and peace just like the game itself. We based it on the immense amount of positive input and love that players felt after playing. They'd met friends, rekindled romance, and said goodbye to lost loved ones. With these stories, we made a series of poetic anthems and quotes. As someone who's worked on a lot of intense projects over the years, this was one of the most beautiful.
For social, digital, and paid. Created with Phil Henson & team at Ayzenberg
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