Adobe
Social . Blog . Media . Activation
Adobe Project 1324's mission is to "give any young person the opportunity to create and express themselves, and have fun doing it."
As lead creative, I worked with the account team to design and execute all social initiation, brand strategy, copy and creative to promote Adobe's new project that offers young artists a space to learn, create and collaborate together. The project joins forces with Adobe Students in mid 2019 to create an even better space for creativity.
For writing samples:
Photos & illustrations courtesy of various Project 1324 artists*
Agency: 247 Laundry Service
{"items":["3dfbe39c-2c23-11e9-a9ff-063f49e9a7e4","07b3a2ce-32bb-4242-a8be-21d3224a2978","492dbd15-0458-4320-b12b-305e20083369","3dfc9cbf-2c23-11e9-a9ff-063f49e9a7e4","c2e69cbd-57e1-44c1-966a-fc97c08fc72c","59dca98d-136a-43ba-b820-f66838e3e68e","320fce97-fd19-4081-b053-2756088af69a","42c96efb-6b48-4ac6-b2bd-19819611af69","3dfdecd9-2c23-11e9-a9ff-063f49e9a7e4","6705a84c-6549-42e8-a9ab-09fe97cfd473","60689c15-7305-4939-a801-6c98f213d21b","cc05545c-6f40-4753-838d-e7d2b3863fc8","b86117a1-203e-4407-9716-fe5a098ac889","19afd9c7-00e7-4a5f-9698-58158f90e8a5"],"styles":{"groupSize":3,"showArrows":true,"cubeImages":false,"cubeType":"fill","cubeRatio":1,"isVertical":false,"gallerySize":48,"collageAmount":0.8,"collageDensity":0.8,"groupTypes":"1,2h,2v,3t,3b,3l,3r","oneRow":false,"imageMargin":5,"galleryMargin":0,"floatingImages":0,"chooseBestGroup":true,"smartCrop":false,"hasThumbnails":false,"enableScroll":true,"isGrid":false,"isSlider":false,"isColumns":false,"isSlideshow":false,"cropOnlyFill":false,"fixedColumns":0,"enableInfiniteScroll":true,"isRTL":false,"minItemSize":120,"rotatingGroupTypes":"","rotatingCubeRatio":"","gallerySliderImageRatio":1.7777777777777777,"numberOfImagesPerRow":3,"numberOfImagesPerCol":1,"groupsPerStrip":0,"borderRadius":0,"boxShadow":0,"gridStyle":1,"mobilePanorama":false,"placeGroupsLtr":false,"viewMode":"preview","thumbnailSpacings":0,"galleryThumbnailsAlignment":"bottom","isMasonry":false,"isAutoSlideshow":false,"slideshowLoop":false,"autoSlideshowInterval":4,"bottomInfoHeight":0,"titlePlacement":"SHOW_ON_HOVER","galleryTextAlign":"left","scrollSnap":false,"itemClick":"nothing","fullscreen":true,"videoPlay":"hover","scrollAnimation":"NO_EFFECT","scrollDirection":0,"overlayAnimation":"NO_EFFECT","arrowsPosition":0,"arrowsSize":23,"watermarkOpacity":40,"watermarkSize":40,"useWatermark":true,"watermarkDock":{"top":"auto","left":"auto","right":0,"bottom":0,"transform":"translate3d(0,0,0)"},"loadMoreAmount":"all","defaultShowInfoExpand":1,"allowLinkExpand":true,"expandInfoPosition":0,"allowFullscreenExpand":true,"fullscreenLoop":false,"galleryAlignExpand":"left","addToCartBorderWidth":1,"addToCartButtonText":"","slideshowInfoSize":200,"playButtonForAutoSlideShow":false,"allowSlideshowCounter":false,"hoveringBehaviour":"APPEARS","thumbnailSize":120,"magicLayoutSeed":1,"imageHoverAnimation":"NO_EFFECT","imagePlacementAnimation":"NO_EFFECT","calculateTextBoxWidthMode":"PERCENT","textBoxHeight":0,"textBoxWidth":200,"textBoxWidthPercent":50,"textImageSpace":10,"textBoxBorderRadius":0,"textBoxBorderWidth":0,"loadMoreButtonText":"Load More","loadMoreButtonBorderWidth":1,"loadMoreButtonBorderRadius":0,"imageInfoType":"NO_BACKGROUND","itemBorderWidth":0,"itemBorderRadius":0,"itemEnableShadow":false,"itemShadowBlur":20,"itemShadowDirection":135,"itemShadowSize":10,"imageLoadingMode":"BLUR","expandAnimation":"NO_EFFECT","imageQuality":90,"usmToggle":false,"usm_a":0,"usm_r":0,"usm_t":0,"videoSound":false,"videoSpeed":1,"videoLoop":true,"gotStyleParams":true,"selectedLayout":"0|bottom|1|fill|false|0|true","allowSocial":false,"allowDownload":false,"allowTitle":false,"allowDescription":false,"loveButton":true,"loveCounter":false,"showVideoPlayButton":true,"galleryImageRatio":2,"sharpParams":{"quality":90,"usm":{}},"galleryHorizontalAlign":"flex-start","galleryVerticalAlign":"flex-start","imageLoadingWithColorMode":"PICKED_COLOR","imageRatioType":"FIXED","numberOfDisplayedItems":3,"itemBorderColor":{"themeName":"color_15","value":"rgba(0,0,0,1)"},"itemShadowOpacityAndColor":{"themeName":"color_15","value":"rgba(0,0,0,0.2)"},"textBoxBorderColor":"color-5","titleDescriptionSpace":6,"textsVerticalPadding":0,"textsHorizontalPadding":0,"textBoxFillColor":"color-2","alwaysShowHover":false,"isStoreGallery":false,"previewHover":false,"calculateTextBoxHeightMode":"MANUAL","galleryLayout":0,"useCustomButton":false,"customButtonText":"","itemOpacity":{"themeName":"color_16","value":"rgba(255,246,237,0)"},"itemFont":{"style":{"bold":false,"italic":false,"underline":false},"family":"lulo-clean-w01-one-bold","preset":"Heading-S","editorKey":"font_6","size":12,"fontStyleParam":true,"displayName":"Small Heading","value":"normal normal normal 12px/1.4em lulo-clean-w01-one-bold,sans-serif"},"itemFontSlideshow":{"family":"helvetica-w01-bold","displayName":"Basic Heading","style":{"bold":false,"italic":false,"underline":false},"size":22,"preset":"Custom","editorKey":"font_5","fontStyleParam":true,"value":"font:normal normal normal 22px/27px helvetica-w01-bold,helvetica-w02-bold,helvetica-lt-w10-bold,sans-serif;"},"itemDescriptionFontSlideshow":{"family":"helvetica-w01-light","displayName":"Paragraph 2","style":{"bold":false,"italic":false,"underline":false},"size":15,"preset":"Custom","editorKey":"font_8","fontStyleParam":true,"value":"font:normal normal normal 15px/18px helvetica-w01-light,helvetica-w02-light,sans-serif;"},"itemDescriptionFont":{"family":"georgia","style":{"bold":false,"italic":false,"underline":false},"size":16,"preset":"Body-M","editorKey":"font_8","fontStyleParam":true,"displayName":"Paragraph 2","value":"normal normal normal 16px/1.4em georgia,palatino,\"book antiqua\",\"palatino linotype\",serif"},"itemFontColor":{"themeName":"color_11","value":"rgba(255,255,255,1)"},"itemFontColorSlideshow":{"themeName":"color_15","value":"rgba(0,0,0,1)"},"itemDescriptionFontColor":{"themeName":"color_11","value":"rgba(255,255,255,1)"},"itemDescriptionFontColorSlideshow":{"themeName":"color_15","value":"rgba(0,0,0,1)"},"loadMoreButtonFont":{"family":"georgia","displayName":"Paragraph 2","style":{"bold":false,"italic":false,"underline":false},"size":16,"preset":"Body-M","editorKey":"font_8","fontStyleParam":true,"value":"normal normal normal 16px/1.4em georgia,palatino,\"book antiqua\",\"palatino linotype\",serif"},"loadMoreButtonFontColor":{"themeName":"color_15","value":"rgba(0,0,0,1)"},"loadMoreButtonColor":{"themeName":"color_11","value":"rgba(255,255,255,1)"},"loadMoreButtonBorderColor":{"themeName":"color_15","value":"rgba(0,0,0,1)"},"arrowsColor":{"themeName":"color_11","value":"rgba(255,255,255,1)"},"oneColorAnimationColor":{"themeName":"color_11","value":"rgba(255,255,255,1)"},"responsive":false,"targetItemSize":740,"isAccessible":false,"allowLeanGallery":false,"layoutsVersion":2,"selectedLayoutV2":0,"isSlideshowFont":false,"externalInfoHeight":0,"externalInfoWidth":0},"container":{"top":"","bottom":"","left":"","right":"","width":980,"height":2254,"position":"","avoidGallerySelfMeasure":true,"galleryWidth":990,"galleryHeight":2254,"scrollBase":0}}